PRIVACY
POLICY
UPDATED 3 NOVEMBER 2026
WHO WE ARE
Boost Games builds branded games for businesses. This policy explains what personal information boostgames.co.za and the Boost Studio app for iPhone and Android collect, why, who helps us handle it, and the rights you have under the Protection of Personal Information Act 4 of 2013 (POPIA).
The responsible party is Boost Games, run by its founders Khutso Maboa and Njabulo Tyolwane, of 1 St George's Mall, Cape Town, South Africa. Boost Games (Pty) Ltd is being registered with the CIPC. Once it is, the company becomes the responsible party and this policy will show its registration number.
Our information officer is Njabulo Tyolwane. Write to them at info@boostgames.co.za about anything in this policy.
WHAT WE COLLECT
When you tell us about a project
- Your name, company and work email.
- Your WhatsApp number, if you choose to give it, and whether you ticked “Happy to chat on WhatsApp about this”.
- What you want built, and the timeline and budget range you pick.
- When you sent it.
When you book an intro call
- Your name, company and work email, and the time you choose. The Game Shop’s quote buttons lead to this same booking form.
When you use Boost Studio (on the site or in the app)
- Your email address, to sign you in. We email you a code; we keep only a scrambled copy of it, and of your sign-in, never the code itself.
- The games you make: the words, colours and settings you choose, the messages you send Boost AI, and the photos and logos you add.
- Your plan, credits and purchases: what you bought, when, the amount and the store's receipt number. Yoco, Apple or Google takes the payment; we never see or keep card details.
- In games you publish: the names and scores players put on the leaderboard, and the details players leave in a game's sign-up form, which go to you as the game's owner.
Automatically, when you use the site
- A scrambled code made from your internet address, used only to stop the forms being flooded (five enquiries an hour). We store the code, never the address itself, and the code cannot be turned back into the address.
- Usage counts: which screens and buttons are used, a random browser code and visit code kept in your browser’s storage, phone or desktop, the website that sent you, any campaign tag in the link, your browser language, and your country (a two letter code from our hosting provider, nothing more precise). These counts are not joined to your name or email.
Cookies and outside services on our pages
- We set no cookies of our own.
- Our home page carries the LinkedIn Insight Tag. LinkedIn sets its own cookies and receives details of your visit, such as the page, your browser and your internet address, so we can measure our LinkedIn ads and show them to people who visited. LinkedIn handles this under its own cookie policy, where you can also opt out.
- Our typefaces load from Google Fonts, so Google receives your internet address when a page opens.
WHY WE USE IT
- To run your Studio account. To sign you in, build and change your games with Boost AI, publish them, add the credits and plan you paid for, and email you before your plan ends.
- To answer you. We reply to your enquiry, prepare a quote and hold the call you booked. This is a step you asked us to take before a possible agreement.
- Emails about your enquiry. An acknowledgement with a link to book a call, a confirmation when you book, and at most one reminder if you have not booked yet.
- WhatsApp, only with your yes. We message you on WhatsApp only if you gave a number and ticked the box. You can withdraw that consent at any time by telling us.
- To keep the site safe from spam and automated abuse.
- To improve the site and our ads, using the usage counts and the LinkedIn measurement above.
- News about our services. We send it only to people who agreed to receive it, or to clients about services like the ones they bought. Every message lets you opt out, and we stop when you ask.
We do not sell personal information, and we do not use it to make automated decisions about you.
WHO HELPS US
These providers process information for us under our instructions:
- Supabase stores enquiries, bookings, usage counts, Studio accounts, games and photos, and runs the server code behind the site and the app.
- Google runs our email inbox and our calendar. All our emails, including sign-in codes, come from info@boostgames.co.za. A booked call becomes an event in our Google Calendar with a Google Meet link, and Google emails you the invitation.
- Anthropic runs Boost AI. Your messages, your game's settings and the pictures you add are sent to Anthropic's Claude to make the changes you ask for. Anthropic does not use them to train its models.
- Cloudflare hosts the site and delivers it to you, and paints the artwork Boost AI makes for your game.
- Yoco takes card payments on the site, under its own privacy policy.
- Apple and Google Play take payments in the app, each under its own privacy policy.
- LinkedIn measures our ads, as described above.
- WhatsApp (Meta) carries any WhatsApp conversation you agreed to.
We also share information when the law requires it.
OUTSIDE SOUTH AFRICA
Our database is hosted in the United States, and Google, Cloudflare, LinkedIn and Meta may process information in other countries. We use providers that are bound by data protection terms giving protection substantially similar to POPIA, as section 72 of the Act requires.
HOW LONG WE KEEP IT
- Enquiries, bookings and the emails about them: 24 months after our last contact with you, unless you become a client and the law requires us to keep records longer.
- Usage counts are deleted automatically after 90 days.
- Your Studio account and games: until you delete them. Payment records: five years, as tax law requires.
HOW WE PROTECT IT
Everything travels over an encrypted connection. Our database tables cannot be reached from the public internet; only our own server code can write to them. Internet addresses are never stored in readable form, and access to enquiries is limited to the Boost Games team.
If we ever learn that your information was accessed without permission, we will tell you and the Information Regulator as POPIA requires.
YOUR RIGHTS
You may ask us:
- whether we hold information about you, and for a copy of it;
- to correct it, or to delete it where we no longer need it;
- to stop using it, or to stop contacting you;
- to withdraw a consent you gave, such as the WhatsApp tick.
Email info@boostgames.co.za. We may ask you to confirm who you are, and we answer within 30 days.
If you are unhappy with how we handled your information, you may complain to the Information Regulator: inforegulator.org.za, enquiries@inforegulator.org.za.
DELETING YOUR ACCOUNT
You can delete your Boost Studio account and its data yourself, at any time, in the app or on the website:
- Open My account (in the app, or at boostgames.co.za/studio/account) and sign in.
- Tap Delete my account at the bottom of the page.
- Confirm, and type your email to make sure.
What is deleted straight away: your account and sign-in, all your games (live games go offline) with their versions and Boost AI chats, the photos and artwork in them, their leaderboard scores and sign-ups, and any credits or plan days left.
What we keep: a record of what you paid and when, for five years, because tax law requires it. Nothing else.
You can also email info@boostgames.co.za from the address you sign in with and ask us to delete your account, or only some of your data, such as one game or a photo. We do it within 30 days and tell you when it is done.
ALSO GOOD TO KNOW
Our services are for businesses and this site is not meant for anyone under 18.
The Bok Run game has its own policy at boostgames.co.za/privacy/bokrun.
When this policy changes, the date at the top changes with it.